Now 76% owned by Estée Lauder, the Deciem Beauty Group, proprietor of skincare brands The Ordinary and Niod, continues to expand in Europe. FashionNetwork.com has interviewed Nicola Kilner, CEO of the Deciem group.
In recent months, environmentally conscious and politically committed members of Gen-Z, who are quite happy with the principle of secondhand, having been buying and selling more and more used goods in the US.
Asos’s annual trends report is particularly interesting this time given that its customers were locked down for much of the year. So what were they buying? Comfortable loungewear, loose jeans and celebrity favourites.