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Superdry sales may have fallen again in the first half, but the company seems to be on the right track, and full-price is becoming a bigger part of the mix as the firm works towards its new future vision.
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273 published items with the word (s) or phrase Superdry in News, Trends, Videos, Photo galleries, Agenda and sorted by "date descending".
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![]( "Superdry sales down but full-price strategy drives margin higher")
Superdry sales down but full-price strategy drives margin higher -
![]( "Viktor & Rolf announces new ambassador, Chinese star Xu Weizhou, aka Timmy Xu")
Viktor & Rolf announces new ambassador, Chinese star Xu Weizhou, aka Timmy XuXu Weizhou, the Chinese actor and singer known as Timmy Xu, has landed a new role with Viktor & Rolf.
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![]( "Superdry confirms Dunkerton as semi permanent CEO, brand reset continues")
Superdry confirms Dunkerton as semi permanent CEO, brand reset continuesSuperdry has confirmed Julian Dunkerton in the CEO role that he has held since he mounted a successful comeback earlier this year. On Monday the company said that his contract as CEO has been extended.
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![]( "Superdry's Dunkerton 'saves' Christmas for retailer")
Superdry's Dunkerton 'saves' Christmas for retailerJulian Dunkerton, who took back control of Superdry in April, has claimed his strategy reset will be enough to see the retail through the crucial Christmas trading period.
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![]( "Superdry chooses Intu Potteries for new store")
Superdry chooses Intu Potteries for new storeIn defiance of the UK retail crisis, the British clothing business has taken a 6,000 sq ft unit at the shopping centre in Stoke-on-Trent, where it will showcase its latest clothing and sportswear collection.
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![]( "Klarna launches new campaign in six UK cities")
Klarna launches new campaign in six UK citiesPayments provider Klarna continues its bid to increase its UK customer base with the launch of a major ad campaign in partnership with retail brands including Asos, JD and Superdry.
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![]( "Next e-sales overtake stores, but shops remain key, firm expands abroad")
Next e-sales overtake stores, but shops remain key, firm expands abroadNext was cautiously upbeat on Thursday as it reported half-year results and, significantly, its online sales overtook those from its stores by quite a wide margin.
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![]( "Superdry takes steps to develop new licensing programme")
Superdry takes steps to develop new licensing programmeSuperdry has revealed it is working with IMG on a new licensing programme that could include luggage and travel-related items, personal accessories and even consumer electronics.
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![]( "Strong summer for London Designer Outlet as Spice Girls boost footfall")
Strong summer for London Designer Outlet as Spice Girls boost footfallLondon Designer Outlet, which sits next to Wembley Stadium, enjoyed a 9.2% increase in retail sales in June, July and August compared with the same months in 2018, boosted by the sold-out Spice Girls reunion tour.
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![]( "Hammerson malls expand upscale beauty with Space NK, Rituals signings")
Hammerson malls expand upscale beauty with Space NK, Rituals signingsMalls that Hammerson part owns are continuing to attract premium names as tenants and particularly in the upscale beauty segment that remains buoyant at present.