Maison Margiela and Reebok have unveiled a partnership that’s “set to span several seasons with a focus on pushing the boundaries of footwear”. The first shoe blends key features of both brands and launches this month.
German sports giant Adidas said on Thursday it expects to bounce back to profitability in the third quarter after it plunged to a big loss in the second quarter when most of its stores were closed due to lockdowns.
The German sport giant has picked an executive from outside the group to take charge of the French market, as Mathieu Sidokpohou, formerly global vice-president at Danone, replaces Guillaume de Monplanet.
A long list of companies, including Adidas and Lululemon, have pulled advertising from Facebook in support of a campaign that called out the social media giant for not doing enough to stop hate speech on its platforms.
German sportswear makers Adidas and Puma said Tuesday they would join a growing advertiser boycott over hate speech against Facebook and Instagram in July, following major consumer companies like Levi's and Coca-Cola.
Adidas has pledged to invest $20 million in the black community in the United States and make sure that at least 30% of all new U.S. jobs are filled with black and Latino people at its Adidas and Reebok brands.