Tradeshows giant Hyve Group has announced that the planned next editions of Pure London, Pure Origin, Scoop and Jacket Required won’t be happening this year due to the global impact of the coronavirus pandemic.
Hyve Group, which runs the Pure London and Moda trade shows, among many other events, gave an update about rescheduled shows on Friday, as well as those that are continuing to run on their scheduled dates.
Pure London managed to overcome major challenges this week as tough economic conditions, the coronavirus impacting travel and — on its opening day — a giant storm that disrupted UK transport, all worked against it.
The app is touted as an “intelligent matchmaking platform” that will enable visitors and exhibitors to connect before, during and after the upcoming show. Companies can also use it to find new leads and plan meetings.