It was a solid Q1 for N Brown as its digital transformation continued and online sales rose. But its exit programme from physical stores and move away from smaller brands saw the headline sales figure dropping.
JD Williams, Simply Be and Jacamo owner N Brown made a major loss in the latest year as its decision to exit its physical stores put pressure on the bottom line. But it also announced key strategy changes.
UK online retailer N Brown has named a permanent CEO after being run by an interim senior exec since its previous top manager stepped down last autumn. And the successful candidate is? Its interim CEO.
Fashion retailers Joe Browns and N Brown are linking up to extended their product offer in the homewares sector, a super category that has proved increasingly appealing to fashion specialists in recent periods.
The group has launched a new high-tech photo studio aimed at improving its online experience by introducing different types of product shots and reducing the time it takes to get products ready for online.
Models testing fashion brands like Adidas and Gap are finding that almost a third of the shoes and clothes they try on are bigger or smaller than the size on the label, explaining why many bought online are sent back.