Turkey is looking to compete internationally beyond its strong textile industry. The country has its own fashion week, premium labels and commercial potential in the West, as designer Mehtap Elaidi demonstrates.
The Madrid trade fair has been trying to offer a more attractive proposition since the appointment of its new director, and has put diversification, design and sustainability at the centre of the event.
The fashion and footwear shows hosted by Ifema will open on 7-9 September, marking the beginning of a new era under the leadership of Charo Izquierdo. Changes will include more menswear, technology and sustainability.
Charo Izquierdo, director of MBFW Madrid and the fashion weeks at Ifema, including Momad Metropolis and Momad Shoes, recently arrived in the capital with the goal of creating collaborations and improving quality.
The 22nd edition of the fashion week will take place on 25-29 June at the Recinte Modernista de Sant Pau in Barcelona, hosting fashion shows by 27 brands and designers, including Antonio Miró and Custo Barcelona.
On Sunday, fashion duo Camilla and Marc went full female fury for the opening of Mercedes-Benz Fashion Week Australia. Some 90 designers will showcase Resort 2019 collections to buyers and editors in Sydney this week.