Joules saw higher H1 sales despite facing the same issues as its peers in tough September. But its sales have picked up in the past two months, even without heavy markdowns, and e-tail and international are strong.
The John Lewis (and Waitrose) Christmas ad starring animated dragon Excitable Edgar has scored a hit with consumers with analysis of its impact showing it to be the strongest of its festive campaigns since 2014.
Joules has followed the popular animation trail for its 2019 Christmas advertising but the lifestyle brand hasn't chosen to create a new animated character. Instead it has linked up with well-known duo, Wallace & Gromit.
N Brown's digital focus and concentration on core brands in the UK seem to be paying off and with labels like Joules, Clavin Klein and Tommy Hilfiger being added to its retail offer, it's upbeat for the future.
Lifestyle retailer White Stuff’s results showed the company has returned to sales growth for the 2018/19 financial year. But its investments to drive that growth dented its profits with a sharp decline.