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David Beckham has signed a 10-year eyewear license agreement with Italian eyewear specialist Safilo Group, whose portfolio includes licenses for Dior and Fendi. The first collection is set to launch in January 2020.
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10 published items with the word (s) or phrase House 99 in News, Trends, Videos, Photo galleries, Agenda and sorted by "date descending".
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![]( "David Beckham to launch eyewear with Safilo")
David Beckham to launch eyewear with Safilo -
![]( "Celebrities influence spending, Willoughby and Beckham are top - Zopa report")
Celebrities influence spending, Willoughby and Beckham are top - Zopa reportCelebrities are a huge influence on spending in the UK and Britons spend around £6bn a year as a direct result of their desire to tap into celeb lifestyles, a new report claims. Fashion and beauty are key beneficiaries.
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![]( "David Beckham heads to the barbershop to mark one year of his House 99 grooming brand")
David Beckham heads to the barbershop to mark one year of his House 99 grooming brandDavid Beckham has been sweeping up hair in the barbershop to celebrate the one-year anniversary of his ‘House 99' grooming brand.
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![]( "Deon Cole snapped up by Old Spice to front new bodycare line")
Deon Cole snapped up by Old Spice to front new bodycare lineOld Spice is getting a new line, spanning a range of body washes incorporating ingredients such as deep sea minerals, charcoal, mint and lavender, designed to address different skin issues.
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![]( "Zalando adds cosmetics for men to offer")
Zalando adds cosmetics for men to offerGerman fashion e-tailer Zalando is adding men's beauty products to its selection. Additionally, the company will roll out Zalando Beauty to Austria and Poland before Christmas.
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![]( "David Beckham's House 99 opens on Tmall")
David Beckham's House 99 opens on TmallThe House 99 male grooming brand, which is a joint project between footballer-turned-superstar David Beckham and beauty giant L’Oréal, has opened a shop on Alibaba’s shopping site Tmall to take its products to China.
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![]( "Asos Senior Beauty Buyer, Katrina Fulluck: \"Beauty is the most dynamic category for Asos\"")
Asos Senior Beauty Buyer, Katrina Fulluck: "Beauty is the most dynamic category for Asos"Asos continues to broaden its beauty range, after launching its own line in September and increasing the number of brands on the site, as explained by Katrina Fulluck, Senior Beauty Buyer.
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![]( "Victoria Beckham teases skincare line and fragrance")
Victoria Beckham teases skincare line and fragranceShe has cracked the world of high fashion, and now Victoria Beckham has the beauty industry in her sights.The designer has revealed that she has a skincare line in the works, in addition to developing her own fragrance.
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![]( "Lindsay Lohan teases debut beauty line")
Lindsay Lohan teases debut beauty lineLindsay Lohan is gearing up to make a move on the cosmetics industry, by launching her own makeup range.
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![]( "L'Oréal and Beckham's House 99 makes major assault on luxe end of men's market")
L'Oréal and Beckham's House 99 makes major assault on luxe end of men's marketL'Oréal's deal with David Beckham will see the debut of House 99, a 21-piece grooming line next month, with its Harvey Nichols debut showing that this is intended to be no flash-in-the-pan mass-market celebrity brand.