HanesBrands announced on Tuesday that it has signed a multiyear agreement with e-commerce giant Amazon for the exclusive distribution of its value-priced C9 Champion brand, previously available only at Target stores.
The North Carolina-based apparel group saw a 1% decrease in revenues in the fourth quarter on Friday, as sales in its innerwear and activewear segments declined, but managed to achieve solid growth in its earnings.
The Winston-Salem, North Carolina-based apparel group announced a slight increase in third quarter revenues on Thursday, as strong growth at its Champion brand struggled to compensate for slipping innerwear sales.
The American subsidiary of the Japanese lingerie company has announced that it has named Mitch Kauffman as its new president and CEO, roles in which he will succeed Bob Vitale, who is leaving the group after 22 years.
HanesBrands has announced that its Champion sportswear brand posted sales growth of more than 50% outside of the U.S. mass channel in the second quarter of 2019, helping the company achieve better than expected earnings.