Footwear brand Clarks has been facing major challenges in recent periods but the company has scored a notable success with its email personalisation drive and has used technology to boost conversion in this area.
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170 published items with the word (s) or phrase Clarks in News, Trends, Videos, Photo galleries, Agenda and sorted by "date descending".
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![]( "Clarks uses tech to boost email marketing effectiveness")
Clarks uses tech to boost email marketing effectiveness -
![]( "M&S puts big push behind mega back-to-school season")
M&S puts big push behind mega back-to-school seasonWith Covid disruption nearing its end, retailers are gearing up for a mega back-to-school season. And M&S is supporting its BtS offer as it targets consumers who are fundamentally different from those of two years ago.
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![]( "M&S links with Clarks, Little Joule and more for kidswear drive")
M&S links with Clarks, Little Joule and more for kidswear driveM&S is continuing to put support behind its key categories and not long after a big lingerie launch, it’s also focusing on kidswear and has added Clarks to its line-up, alongside other key brands.
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![]( "Primark is key store for fashion spending post-lockdown - report")
Primark is key store for fashion spending post-lockdown - reportA new report has shown that Primark is likely to have been one of the UK ‘reopening winners’, along with Ikea and various sports shops.
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![]( "Clarks Originals launches FanGirl link-up and campaign")
Clarks Originals launches FanGirl link-up and campaignIn a key development following the arrival of its new owners, Clarks has unveiled a new campaign for its Clarks Originals brand that includes content and a collab, all designed to celebrate black female creatives.
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![]( "Herrero confirmed as Clarks CEO as new owner completes deal")
Herrero confirmed as Clarks CEO as new owner completes dealClarks’ new owner has completed its takeover of the historic shoe company and confirmed former Guess chief Victor Herrero in the CEO’s role he took on temporarily last month.
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![]( "Shoe Zone hails digital growth despite swinging to loss, sees no quick return to profits")
Shoe Zone hails digital growth despite swinging to loss, sees no quick return to profitsNo surprises Shoe Zone joined the lengthy list of struggling firms when the UK’s largest value footwear retailer reported its financial results for the 52 weeks ended 3 October on Monday.
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![]( "Hotter CEO adds more tech, lures younger shoppers while retaining core customers")
Hotter CEO adds more tech, lures younger shoppers while retaining core customersHotter Shoes’ CEO Ian Watson has a long-term vision for the comfort shoe brand’s stores to become “experiential centres”, but for now his focus is on more technology and a more digital future.
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![]( "Clarks CEO and other execs are out, ex-Guess chief steps up for now")
Clarks CEO and other execs are out, ex-Guess chief steps up for nowClarks’ CEO Giorgio Presca has exited the historic shoe firm. The move comes only a few months after it brought a new majority owner on board as the founding family relinquished control for the first time in centuries.
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![]( "Clarks reports another loss, says times are still tough")
Clarks reports another loss, says times are still toughUK shoe giant Clarks has filed its results for its year to February 2020 and the figures show just how much it was struggling even before the pandemic forced its stores to close and sent footwear demand plummeting.