Slowing growth in e-tail in Britain reflected tough economic times and excessive Black Friday discounts a new report said on Wednesday, but discount fatigue seems to be setting in and the future is uncertain.
A study from Capgemini has found that artificial intelligence is on the rise in retail, with 28% of retailers saying they are deploying it, up from 17% in 2017, but its implementation has been a reality check for some.
UK clothing sales rose strongly online in October but an overall subdued environment meant growth is slowing and discounting is what's driving sales, according to the latest Capgemini IMRG e-Retail Sales Index.
Of all UK online sectors, clothing was the hardest hit by the decline in consumer spending in September, growing by just 2.2% compared to September 2017, the latest IMRG Capgemini e-Retail Sales Index has shown.
There was mixed news coming out of UK e-tail in August as the country returned almost to normal after the three-month heatwave and the gardening sector finally took a backseat to sectors such as beauty and menswear.
There was some unexpected good news for the UK fashion sector in June as a strong month for online sales also translated into strength in clothing, with fashion outstripping overall growth for the month.