While online retail boomed during lockdown, it's interesting that e-sales are still soaring even though non-essential shops have reopened in much of the UK. But it seems some e-fashion activity has moved back to shops.
Another UK e-tail report on Friday showed fashion sales low, despite the overall surge in online spending. But its authors think that once fashion starts to recover post-lockdown, e-tailers could be the big winners.
E-tail sales rose almost 24% last month as physical stores in the UK stayed closed, a new report shows. But fashion struggled and there were warnings that the sector could continue to struggle post-lockdown.
The UK retail lockdown may have sent many consumers to webstores in order to buy the products they wanted, but it also sent online fashion sales spiralling downwards, exploding the myth of an online boom.
The first week of home isolation and closing stores in the UK saw mixed results for e-tail, which slowed by 2.2% year-on-year, even though week-on-week sales accelerated due to stockpiling. But fashion saw a huge plunge.