Performance leisure and fitness retailer Realbuzz has opened a store at Liverpool One, kicking off an ambitious expansion programme that will see 30 stores open in the next two years in the UK, the US and Australia.
Asics has tapped Grammy-nominated DJ and producer Steve Aoki as its new ambassador. Aoki will help Asics introduce its newly rebranded image of "self expression through movement colliding with culture and sport."
Sports Direct saw its profits taking a dive last year and currency effects are hitting margins hard. But new-gen stores, a deal with Asics and strong premium lifestyle and licensing ops give it reasons to be cheerful