Profitable and debt-free are two elements to any results statement worth opening with in Covid-crushed times like these. So it’s little wonder Australia-based e-tailer MySale Group was in an upbeat mood Thursday.
Lockdowns have led to a 38% uptick in online order volumes globally for fashion stores, but only a 34% rise in order values. Consumers seem to be choosing value, although the proliferation of discounts could be a factor.
Half-year results for MySale Group on Wednesday looked weak. But the firm also said it’s been boosted by current market volatility with more product available to it and more brands wanting to sell via its marketplace.