Burberry on Friday announced the opening of its long-awaited social retail store in China’s technology hub Shenzhen, “blending the physical and social worlds in a digitally immersive retail experience”.
The partnership will see the launch of eight custom-branded, augmented reality [AR] lenses from L’Oréal brands like Garnier, Lancôme, L’Oréal Paris, and Maybelline, featured in a dedicated beauty area on Snap Camera.
Animal rights organisation Peta has taken advantage of the downturn in the stock markets. Peta’s U.S. subsidiary has bought shares in around 20 businesses including Kering, Burberry, Ralph Lauren, and Guess.
A gang of cartoon costumed characters greeted guests at the Stella McCartney show inside the Paris Opera on Monday, providing a wacky running commentary as the early invitees enjoyed cups of tea or coffee.