Hot on the heels of its shoes and accessories lines, Allbirds is branching out into new territory with a first ever collection of men's and women's underwear made from natural and environmentally friendly materials.
Adidas and Allbirds are partnering “to push the boundaries of sustainability by setting out to accomplish something that has never been done before: a sports performance shoe with the lowest carbon footprint”.
Allbirds, the San Francisco-based footwear label, has launched its latest carbon-neutral initiative: creating a label for each of its products with an indicator number to reveal the item’s carbon footprint.
As it aims to expand while staying true to its principles, the B Corp-certified footwear company has announced the appointment of Old Navy president and chief creative officer Nancy Green to its board of directors.
Marylebone is becoming a hub for footwear brands with news of more openings there, including a trio of key names that seem to be attracted by its neighbourhood feel, proximity to London's West End and upscale image.