One day after Alessandro Michele, creative director of Gucci, revealed on Instagram that the brand would in future stage only two shows per year, the designer called for a reformulation of the fashion calendar.
Gucci’s creative director Alessandro Michele has announced, via Instagram, that the Italian brand will abandon the official runway season, and will instead stage only two shows per year in for the foreseeable future.
In lieu of attending the Met Gala, cancelled due to the coronavirus pandemic, fashion's major players have flooded the social networks with content celebrating this annual high point in the fashion calendar.
The Canadian luxury brand returns to the Milan runway with Karl Templer heading its womenswear collection, alongside a strong new style and management team. The men's collection has undergone some changes as well.
Gucci is going abroad again with its cruise collection, to stage its cruise 2021 show in San Francisco on May 18. The farthest distance travelled by Gucci for resort, 10,000 kilometers from its Florentine birthplace.
While fashion weeks come to an end along with the imploding calendars they bring, some labels have questioned the future of this system and the industy's predilection for overproduction and hyper-consumerism.
Digital-first resale platform The RealReal has identified maximalism and sustainability as two of the biggest trends on the second-hand fashion market in the 2010s, with Supreme claiming the title of most valuable brand.