Dec 1, 2014
Victoria Beckham reveals special t-shirt design for World AIDS Day
Dec 1, 2014
British fashion designer and singer Victoria Beckham has created a limited edition t-shirt in honor of World AIDS Day, with all proceeds going to the fight against HIV AIDS.Victoria Beckham's white t-shirt features a screen-printed ribbon logo (the symbol of World AIDS Day), and is on sale online at victoriabeckham.com as well as in the designer's London store on Dover Street in the West End.
Beckham was recently appointed UNAIDS Global Goodwill Ambassador: "my personal commitment to raise awareness and resources to end the AIDS epidemic is one that is shared by my brand and we wanted to mark World AIDS Day with an initiative that my customers could also participate in," explained the 40-year-old designer.
The money from the shirts, which are available December 1-31 and are priced at £90/€110, will help go to UNAIDS's efforts to end the disease by 2030. If you buy the t-shirt you'll also get a small red World AIDS Day ribbon pin, while the store and the website have planned a special red tint in honor of the fight against the disease.
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