​It may not come as a surprise after news was leaked on Monday, but on Tuesday morning Superdry unveiled its new proposals for a restructuring, plus plans for an equity raise and to delist from the stock exchange.

Struggling British fashion chain Superdry is in the advanced stages of preparing a restructuring plan that is expected to launch in the coming days, the company said on Monday.

It’s bigger and it’s moved to a more prominent London location. The National Basketball Association (NBA) has just opened a  three-storey flagship store on Oxford Street.

Sports footwear fashion trends are swinging to Adidas AG’s favor amid product innovation struggles by rival Nike Inc., according to Morgan Stanley analysts.

Nike is spending more on this Olympics than any previous Games, top executives said on Friday, as the U.S. sportswear brand embarks on a marketing push it hopes will revive flagging sales.

On April 11, the global sports giant staged a presentation with its brand ambassadors at Palais Brongniart in the heart of Paris, showcasing its Olympic Games programme and the Air technology’s latest innovations.

The world’s number-three sportswear brand unveiled its 2024 communication plans in Paris, ahead of a sporting summer featuring the European men’s football championship in Germany and the Paris Olympics.

​Frasers Group continues to make acquisitions with the firm that may be best known for its huge UK operations also growing internationally and looking across the channel at Europe. 

Puma is using this year's Olympic Games and its partnership with sprint champions Jamaica to focus on speed as it jostles with Adidas and Nike to carve out space in an increasingly competitive market.

Those interested in the history behind sports’ movement into athleisure/fashion are in for a treat. A major new exhibition, ‘Umbro 100: Sportswear X Fashion’, explores UK sportswear and its influence on fashion.

Frasers Group’s major retail banner Sports Direct is in growth mode again, planning stores for both of Westfield’s London shopping centres next year. They’ll be the second and third locations in the capital.

A recent study conducted by Luxurynsight data analyst in collaboration with the Traackr platform sheds light on the innovative strategies adopted by the luxury industry in influencer marketing.

Athletic sportswear platform SportsShoes.com has appointed its first partnerships coordinator, with Georgia Malir joining to manage the retailer’s busy running and fitness community partnerships. 

​E-tail giant The Very Group has promoted its Retail Managing Director Robbie Feather to Group CEO, succeeding Lionel Desclée, “who has chosen to step down and pursue new opportunities”. 

Philipp Plein has announced the opening of a new Plein Sport store in Barcelona's Westfield Mall La Maquinista.

Decathlon has maintained its sales, at €15.6 billion in 2023 (+1.15%) despite persistently high inflation, and reached a net profit of €931 million (+0.9%), according to a press release issued on Thursday.