×
2 603
Fashion Jobs
SHISEIDO
Nars Account Manager - Harvey Nichols London (37.5 Hours)
Permanent · London
ESTEE LAUDER
Clinique - Consultant - m&s Newcastle - 15 Hours - Part Time, Permanent
Permanent · Newcastle upon Tyne
ESTEE LAUDER
jo Malone London - Marketing And Consumer Engagement Director
Permanent · London
AESOP
Retail Consultant | Part-Time, Permanent | Aesop Selfridges Exchange Square, Manchester
Permanent · Central
BOOHOO
Print Sales Account Manager
Permanent · MANCHESTER
VF INTERNATIONAL
dc Team Leader
Permanent · COALVILLE
ESTEE LAUDER
Mac Cosmetics - Business Manager - Mac Stratford2, London - 37.5 Hours / Week - Full Time, Permanent
Permanent · London
HARRODS
Brand Manager
Permanent · LAKESIDE
HARRODS
Uniformed Security Officer
Permanent · LONDON
VF INTERNATIONAL
Senior Distribution Systems Specialist
Permanent · COALVILLE
ESTEE LAUDER
Bobbi Brown, la Mer And Darphin - CRM & Insights Assistant
Permanent · London
HARRODS
Food Supply Manager
Permanent · LONDON
JOHN LEWIS
Loss Prevention Partner
Permanent · CAMBRIDGE
HEAD OFFICE
Cyber Security Lead – Incident Response
Permanent · BRACKNELL
HEAD OFFICE
Delivery & Operations Manager
Permanent · BRACKNELL
BOOHOO GROUP
Product Manager
Permanent · MANCHESTER
DEBENHAMS
CRM Executive
Permanent · LONDON
PRETTYLITTLETHING
Business Analyst
Permanent · MANCHESTER
PRETTYLITTLETHING
Buying Admin Assistant
Permanent · MANCHESTER
BOOHOO GROUP
Warehouse Operative - pm Shift
Permanent · WELLINGBOROUGH
BOOHOO GROUP
Product Insights Manager
Permanent · MANCHESTER
BOOHOO GROUP
Technical Delivery Manager
Permanent · MANCHESTER
Ads
Published
Jan 19, 2015
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Salon International de la Lingerie: 480 brands announced

Published
Jan 19, 2015

In the current economic crisis, achieving stability is enough to merit a satisfying level of performance for a professional trade fair. That is, in any case, what the Salon International de la Lingerie is proposing, in particular in terms of its offer, for its upcoming edition scheduled for 24 to 26 January at the Parc des Expositions de la Porte de Versailles.

The event organised by Eurovet will thus bring together the same amount of brands that were present at the January 2014 edition, with 480 exhibitors on the docket. Although there will be some notable absences, precisely due to the famous context, such as Maison Lejaby and brands marques Vanity Fair and Lou, there will also be some new entries and a few international brands returning.

Men's and women's brand Mey Bodywear will be exhibiting at the SIL for the first time | Photo: Mey Bodywear

 
So, exhibiting for the first time at the trade fair will be German company Mey Bodywear, Turkish company Blackspade, the Italian company specialised in loungewear, Buccia di Mela, Guess lingerie license holder, the French label for teenagers Les Fées de Filles, and finally a launch from the Bendon group with the Heidi Klum Intimates brand. As for those returning, they include the young men's and women's brand Skinny, from Austrian group Huber, and the undergarment collections from Desigual.

The two more recently launched segments that are men's underwear and tights are consolidated, with each consisting of about twenty exhibitors in the dedicated zone, not including the secondary lines from the brands exhibiting elsewhere at the trade fair. The "tights" zone is in particular expecting three significant international arrivals with Golden Lady, Falke and Kunert.

The new Heidi Klum Intimates brand from Bendon will be launched at the Salon International de la Lingerie.


Another category of specific products will also see its offer expanded at this edition: postoperative lingerie. Besides Anita and Amoena, which are regulars, brands like Bibi & Bibi, Theya Lingerie, Zuri Luxury Lingerie, Fajate and Lorna Drew will all padding to this offer with their arrival.

Finally, in terms of visitors, the event's organiser, Eurovet, hopes to increase its numbers. One week before the trade fair and there is already an increase in preregistrations, except for Russia, not surprisingly. The hope is now that these numbers are confirmed in reality and that the momentum is not curbed by the withdrawals tied to the recent events in Paris.

Copyright © 2022 FashionNetwork.com All rights reserved.