River Island taps Dominic Jones for Design Forum
River Island, the British high street fashion retailer, has announced that its latest Design Forum collaboration is with jewellery designer Dominic Jones.
It will be the first time that the Design Forum collection is an accessories-only range, and it will feature 9 pieces - including necklaces, earrings, a key ring and a phone case. The designs were all inspired by the carnivorous Venus fly trap plant.
Jones said the collection is a “celebration of the beauty in the oddity of life, subverting the grotesque, and presenting them as the beautiful. The collection has a real sense of humour, pieces are fun and witty but also desirable and detailed”. It also references Jones' roots, with its punk-chic use of gunmetal and blue bottle flies.
Jones trained as a jeweller at London’s Sir John Cass School of Art and Design, and has won the NEWGEN award five times. His debut jewellery collection launched in 2009. Dom Jones x River Island Design Forum collection will launch via a short film at London Fashion Week’s Fashion Film event in September 2016, and be in stores from September 12. It will retail from £20-£70.
Previous Design Forum collaborators include SIBLING, Zoe Jordan and Eudon Choi. In May this year, British menswear fashion brand YMC teamed up with River Island on a Design Forum collection to celebrate its 20th anniversary.
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