Pitti Bimbo welcomes international brands
The 77th edition of Pitti Bimbo - the Italian childrenswear tradeshow - will take place in Florence from 27 to 29 June. In total, 460 brands will participate in the event, 185 (40%) of which will be coming from outside of Italy.
The brands will be spread across eight show sections catering for a variety of tastes, including Sport Generation, New View, EcoEthic and Super Street.
The occasion will see the debut of Dsquared²’s very first children’s collection as well as Trussardi’s Trussardi Young line, produced by I Pinco Pallino.
As for attendance, the show’s organisers are expecting to see some 6,200 buyers at the event, out of a total 10,000 expected visitors.
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