×
1 178
Fashion Jobs
FOREO
Key Account Manager
Permanent · London
ESTÉE LAUDER
Clinique - Consultant - John Lewis Edinburgh - 26 Hours - Part Time, Permanent
Permanent · Edinburgh
BEARA BEARA
Marketing Executive (Taiwanese)
Permanent · LONDON
BRANDLAB 360 - HULA
Hula by Barbara Hulanicki – Wholesale Sales Manager
Permanent · LONDON
HOMEGOODS
Loss Prevention Detective
Permanent · Countryside
TK MAXX
10933-Loss Prevention Officer Sth Ruislip
Permanent · Ruislip
TK MAXX
10933-Loss Prevention Officer Haringey
Permanent · London
ESTÉE LAUDER
Aveda Haircare Category & Marketing Planning Manager
Permanent · London
ESTÉE LAUDER
Mac - Area Sales And Education Manager - London - Maternity Cover
Permanent · London
RALPH LAUREN
Operations Manager - Gretna
Permanent · Gretna
LUXURY RECRUIT
Head of Digital - Luxury
Permanent · LONDON
LUXURY RECRUIT
Brand Director - Luxury
Permanent · LONDON
LEVI'S
Mobile App Trading & Operations Manager
Permanent · London
BLACK PR
Sales Account Manager
Permanent · LONDON BOROUGH OF HACKNEY
ESTÉE LAUDER
Clinique - Consultant - Boots, Inverness - 18 Hours - Part Time, Permanent
Permanent · Inverness
RELY RECRUITMENT
Head of Finance / Finance Manager
Permanent · LONDON
LEVI'S
Performance Marketing Manager
Permanent · London
ESTÉE LAUDER
la Mer - Business Manager - Bentalls, Kingston - 22.5 Hours / 4 Days - Part Time, Permanent
Permanent · Kingston upon Thames
SHISEIDO
Ecommerce Manager - Nars, Shiseido & Drunk Elephant
Permanent · London
VANS
Account Coordinator - Dutch Speaking - Vans
Permanent · NOTTINGHAM
ESTÉE LAUDER
The Estée Lauder Companies - CRM And Loyalty Manager
Permanent · London
ESTÉE LAUDER
Clinique - Consultant - John Lewis, Bluewater - 25.5 Hours - Part Time, Permanent
Permanent · Dartford
Published
Apr 20, 2016
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Mothercare appoints Birchall Global Director of CRM, Loyalty and Insight

Published
Apr 20, 2016

The Body Shop's Global Head of CRM, Glyn Birchall, has left the company to take up the role of Global Director of CRM, Loyalty and Insight at maternity and kidswear retailer Mothercare.

Photo: Mothercare


In his new role, which he begun on April 4, Birchall will be responsible for developing increased CRM capability, insight and building consumer loyalty to the brand by evolving ways in which Mothercare can support parents across all platforms.

Birchall's other jobs before The Body Shop include positions with Adidas Group, Barclaycard and IKEA, and he has also worked at global CRM and loyalty agency Quant Marketing.

Mothercare Global Brand and Marketing Director Gary Kibble said: “I’m delighted to announce Glyn’s appointment. His extensive experience in building customer relationships with brands will play a key role in delivering a highly personalised Mothercare experience for our parents to guide them through this new and exciting time in their lives.”

Commenting on his appointment, Glyn Birchall said: “I am extremely excited to be a part of the growing Mothercare family and look forward to further developing our approach to supporting parenthood across the globe. It’s a privilege to join such an iconic brand that is focused on delivering a truly omnichannel retail business."

“Becoming a parent for the first time is one of the most personal and memorable moments in people’s lives and creating a personalised customer experience for parents is a unique and rewarding opportunity. I want the millions of mums and dads who interact with us on a daily basis to know that we really understand their needs and are with them every step of the way on their parenting journey.”

Mothercare recently announced its Q4 results, when it said it saw further improvement in the UK, where like-for-like sales rose 2.1% in Q4.

Copyright © 2022 FashionNetwork.com All rights reserved.