×
7 328
Fashion Jobs
PRIMARK
Product Owner - Payroll Management
Permanent · READING
PRIMARK
Third Party Security Assurance Manager
Permanent · READING
FRASERS GROUP
Warehouse Supervisor - Night Shift
Permanent · SHIREBROOK
FRASERS GROUP
Warehouse Section Manager - Night Shift
Permanent · SHIREBROOK
HARRODS
Buyer
Permanent · LONDON
HEAD OFFICE
SEO Copywriter, Financial Services
Permanent · LONDON
JOHN LEWIS
Loss Prevention Partner
Permanent · HIGH WYCOMBE
JOHN LEWIS
Loss Prevention Partner
Permanent · KINGSTON UPON THAMES
JOHN LEWIS
Loss Prevention Partner
Permanent · READING
STRADIVARIUS
General Manager - Stradivarius Liffey
Permanent · DUBLIN
MULBERRY
Warehouse Operative
Permanent · SHEPTON MALLET
NEXT
Stock Coordinator - Hatfield Oldings
Permanent · HATFIELD
NEXT
Delivery Coordinator - Horsham
Permanent · HORSHAM
MASSIMO DUTTI
Massimo Dutti Central London - General Manager
Permanent · LONDON
ESTEE LAUDER
Clinique - Consultant - Boots, Uxbridge - 5.5 Hours/Week - Part Time, Permanent
Permanent · Uxbridge
ESTEE LAUDER
Clinique - Consultant - Boots Bon Accord, Aberdeen - 15 Hours - Part Time, Permanent
Permanent · Aberdeen
SELFRIDGES
Stock Operative- Full Time - Menswear
Permanent · BIRMINGHAM
URBN
Urban Outfitters Buying Coordinator - London, UK
Permanent · LONDON
SPORTS DIRECT
Loss Prevention Supervisor - New Store
Permanent · DERBY
GAME
Assistant Trade Marketing Manager
Permanent · BASINGSTOKE
MULBERRY
Digital Stock Operative
Permanent ·
HEAD OFFICE
Buyer l7
Permanent · BRACKNELL
Published
Dec 7, 2017
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Moda Operandi secures new growth capital thanks to Adrian Cheng and Apax Digital

Published
Dec 7, 2017

Moda Operandi is due to accelerate its expansion, thanks to newly secured growth capital. The American e-commerce fashion site, which was originally founded in 2011 as a platform for post-runway pre-orders, and has since completed its offer with a more conventional luxury e-shop, has secured 165 million dollars in funding. The new round of funding was co-led by two new investors: the billionaire entrepreneur and Hong Kong-native Adrian Cheng, through his two investment vehicles C Ventures and K11 Investment, and Apax Digital, run by the global private equity firm Apax Partners


Moda Operandi's homepage - modaoperandi.com


The brand, whose shareholders also include New Enterprise Associates, LVMH and Fidelity, stated in a release that the money will help to "fuel continued international growth and increased development across several key business verticals." The American brand is clearly hoping to accelerate its international growth, particularly in Asia and the Middle East. 

Since its last recapitalization in 2014, the brand, which raised funding of 132 million dollars before this round, has seen its turnover multiply by 3.5, with international markets now representing a third of total demand, led by Asia and the Middle East.

For this reason, approaching Adrian Cheng, who is also executive director of Chow Tai Fook Jewellery Group, appears to have been a strategic move. As well as offering privileged access to the Chinese market, the 37-year-old entrepreneur has also launched the investment fund C Ventures, which aims to build a portfolio of brands and digital platforms catering specifically to Millennials and Generation Z, markets targeted by Moda Operandi. 


Adrian Cheng stands between Moda Operandi CEO, Deborah Nicodemus, and CFO, Hoddi Hafsteinsson - DR


The capital will also be used to launch new operations and expand the site's offer, while improving the brand's personalization and technological services, particularly its mobile tools. According to Moda Operandi, further plans for the funding include supporting the site's marketing strategies and customer acquistion programs, and developing its brand portfolio.

Copyright © 2022 FashionNetwork.com All rights reserved.