Apr 1, 2011
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Loewe opens new store in London

Apr 1, 2011

Loewe has just opened a boutique in Mount Street, London’s luxury destination in the heart of Mayfair.

The Spanish luxury leather house, founded in Madrid in 1846, offers London shoppers a new space where they will be able to discover and experience the touch of its leather goods and the know-how of Loewe’s craftsmen.

Loewe Mount Street boutique

The 100 m2 store, located within a 19th century building, was designed by architect Peter Marino, following the brand’s new store concept unveiled last year in Valencia, and showcases Loewe women’s and men’s accessories collections.

The store’s two windows feature cast bronze tie knot panels, whereas the warm and rich ambience of the interior is enhanced by the choice of gold and bronze as the dominant colours; two shades which are part of the Spanish aesthetic and Loewe’s history.

The boutique completes the brand’s presence in London with Harrods and Selfridges’ corners, and is Loewe’s first new free-standing store in Europe since 2002.

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