Kering Group co-produces new film "Ice & Sky"
A new film co-produced by fashion powerhouse the Kering Group has just premiered in Paris.
The movie, Ice & Sky, was made by director Luc Jacquet and tells the story of climatologist and glaciologist Claude Lorius. Scientist Lorius was one of the people who played the most instrumental role in the discovery of global warming, and Kering's co-production of the film about him reflects its commitment to sustainability - and to the film industry.
Ice & Sky was shown to an audience of nearly 500 guests on October 7 in Paris. Kering previously supported the production of HOME by Yann Arthus-Bertrand and Luc Besson in 2009, a film that was made to raise awareness of environmental issues.
“A pillar of today’s culture, cinema is one of the most powerful ways to bring people together and bring their attention to global issues. Kering decided to co-produce Ice & Sky as the film resonates deeply with our Group’s beliefs, be it in terms of the importance of environmental awareness and education, or the necessity to adopt more sustainable practices,” said François-Henri Pinault, CEO & Chairman, Kering.
Ice & Sky will be released in theatres across France on 21st October.
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