×
4 410
Fashion Jobs
SCHUH
Head of Central Merchandising
Permanent · BATHGATE
HOLLISTER CO. STORES
Hollister CO. - Brand Representative, Meadowhall
Permanent · Sheffield
ABERCROMBIE AND FITCH STORES
Abercrombie & Fitch - Brand Representative, George Street
Permanent · Edinburgh
HOMESENSE
20066- tk Maxx Homesense Greenwich / Thurrock Security Loss Prevention Advisor Full Time 37.5 Hrs
Permanent · London
COTY
Pan eu Senior Key Account Manager
Permanent · London
DR. MARTENS
Finance Accounting Manager, Korea
Permanent ·
VIVIENNE WESTWOOD
Accounts Payable Assistant
Permanent · LONDON
MULBERRY
Warehouse Administrator
Permanent · SHEPTON MALLET
FRASERS GROUP
PR Manager - Flannels
Permanent · LONDON
EVERLAST GYMS
General Manager - Everlast Gyms
Permanent · EPSOM
BOOHOOMAN
Menswear Buyer
Permanent · MANCHESTER
PRIMARK
Business Analyst - Checkout Management Epos
Permanent · READING
PRIMARK
Business Analyst - Checkout Management Mpe
Permanent · READING
HOLLISTER CO. STORES
Hollister CO. - Brand Representative, Stratford (Westfield)
Permanent · London
LEVI'S
Keyholder - 30 Hours Per Week
Permanent · Norwich
L'OREAL GROUP
Prada Beauty Deputy Business Manager, 1.0, Harrods London
Permanent · London
ESTÉE LAUDER
Clinique - Consultant - Marks & Spencer - 15 Hours
Permanent · London
ESTÉE LAUDER
Clinique - Account Manager - Boots - 30 Hours
Permanent · Berkshire
ESTÉE LAUDER
Clinique - Consultant - John Lewis - 13 Hours
Permanent · High Wycombe
AESOP
Retail Consultant | Aesop Piccadilly Arcade, London | Full Time
Permanent · London
TK MAXX
Security And Loss Prevention Advisor
Permanent · Preston
TJX EUROPE
Brand & Marketing Administrator
Permanent · Grand Londres
Ads
Published
Oct 2, 2017
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Kappahl boosts e-commerce services

Published
Oct 2, 2017

It may be rather late to the party but fashion retailer KappAhl has launched click & collect from its stores as well as a ‘shop online in-store’ service.


Kappahl



The company is going all out for omnichannel sales and said the new approach debuted in Sweden last week with Finland and Norway to follow later this month.

“Every way of shopping should be integrated. Online and physical stores aren’t different channels, they’re two parts of the same KappAhl,” said Charlotte Katz, Head of Digital at the firm. “The customer chooses, we deliver. Because there is always stock online, this means that items are never sold out in stores either.”

The company said its first few days of Swedish omnichannel sales have seen a positive effect on turnover with a strong reception from both sales staff, who are able to offer a better service, and customers.

The firm has 169 stores in Sweden and has 52 in Finland with another 90 in Norway.

It said the new strategy makes up two key steps in its “journey to digitisation and a seamless buying experience based on the customer and their needs.”

KappAhl is particularly strong in Scandinavian markets but also operates in countries including Poland and the US. It has seen stronger results in recent periods with its first half figures released in April showing rising sales and profits. It said Q3 was tough but it was also profitable. Q4 and full-year figures will be out soon.

Copyright © 2023 FashionNetwork.com All rights reserved.