June Sarpong named Best of Britannia ambassador
At the event, BOB London 2016, Sarpong will launch her new collection. Called Ldny, it's a collaboration with not for profit, social enterprise Fashion Enter and was created with designer Daniella Helayel. Ldny is also made in partnership with the United Nations Trust Fund to end violence against women.
Sarpng said: “I am delighted to be an Ambassador for Best of Britannia and to be utilising its platform to launch Ldny, my new fashion social enterprise. The ethos of Ldny is to empower and inspire through the power of fashion. We are also proud to be working with Fashion Enter. All of these elements are what makes our partnership with BOB a match Made in Britain.”
Fashion Enter will also be at BOB London, where it will be pattern-cutting and machining Ldny product. Jenny Holloway, CEO of Fashion Enter, said: “Over the last two years we have watched Best of Britannia grow tremendously in terms of exhibitors and footfall, so naturally we are excited to be collaborating this year. It's even more special for us as we are working with the fabulous June Sarpong MBE who will be launching her beautiful collection. It's time for the country to fully support the makers of the nation.”
BOB London 2016 will take place on September 30 - October 2.
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