House of Fraser to open Rushden Lakes store this August
House of Fraser has revealed its new Rushden Lakes department store will open to the public in late August. This will be the brand’s first location at an out-of-town retail and leisure complex, and the first House of Fraser store to open in nine years.
With 64,000 sq ft of retail space, the new store will also be the retailer’s first sustainable site, boasting of a certification that guarantees it maximises its performance in terms of energy and climate change, resource, water and waste management.
It also takes into account the natural setting surrounding the shopping complex through a partnership with The Wildlife Trust BCN and a living wall which will be featured at the store providing air quality and wellbeing benefits.
Designed by the Green Infrastructure Consultancy, the living wall will be 6 metres wide and 8 metres tall spanning over two floors positioned next to the escalators. It will be home to more than 2,000 indoor plants including species such as the familiar Philodendron and more unusual plants like Chinese Evergreen.
"Being sensitive to the wildlife in and around Rushden Lakes has been a priority for House of Fraser as well as making the store meet high environmental standards. As a responsible retailer, we are delighted to be based in such as beautiful natural setting and aim to protect it and share this experience with our customers,” said Dr Dorothy Maxwell, Head of Sustainability at House of Fraser.
The department store will introduce more than 50 premium and high street brands, and include a luxury Champagne bar on the first floor, as well as a Caffé Nero on the ground floor.
A spokesperson for The Crown Estate, the owner of Rushden Lakes, said: "We are excited to welcome House of Fraser to Rushden Lakes, a shopping and leisure destination like no other. House of Fraser is an anchor retailer for Rushden Lakes and will bring a host of exciting new fashion brands, fabulous beauty and the best in homeware to Northamptonshire."
The new shopping destination will open its first stores this week.
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