Havaianas and Disney announce new partnership
On August 10, Havaianas announced a new strategic alliance with Walt Disney World Resort, Disneyland Resort and Disney Vacation Club that will make Havaianas available for sale to Disney guests at 22 retail locations across the Disney resorts.
The Brazilian company has produced Disney-themed flip-flops for the past four years, and this new alliance will give the brand the opportunity to further engage with Disney fans. The company will also be available at Disney’s Blizzard Beach Water Park, Typhoon Lagoon Water Park and California Adventure Park.
"We are thrilled to have entered into this relationship with the Walt Disney World Resort, the Disneyland Resort and Disney Vacation Club because they embody instant joy much like Havaianas," said Marcio Moura, Havaianas' USA President. "We look forward to creating a harmonious relationship and further expanding opportunities within the Walt Disney World Resort, the Disneyland Resort and Disney Vacation Club in the coming years."
In addition, Havaianas will become an official sponsor of all runDisney races in November. Havaianas currently creates exclusive co-branded flip-flops with Disney Theme Park Merchandise.
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