Global Blue to open luxury lounge for VIP shoppers in London
Global Blue, the tourism shopping tax refund company, is growing its lounge network in Europe with the opening of new lounges for high-spenders in London, Paris and Munich.
Each set to open in the heart of a luxury shopping district, the lounges will offer a premium refund service, with a multi-lingual team, complimentary Wi-Fi access and a dedicated shopping consultancy, helping visitors make the most out of shopping and events opportunities around the local area.
They will be accessible to high value shoppers through invitations provided by retailers in-store. Global Blue said they will also offer affiliated retailers and partners measurable marketing opportunities, allowing them to attract VIP customers with high value transactions when they are at destination and close to their local stores.
According to the shopping tax refund company, transactions refunded in lounges have a value 50% higher than the city average.
“Following the success of our lounges in Milan, Rome, Venice and Madrid, Global Blue is committed to broaden its network of lounges further and bring their benefits to more key shopping cities,” said Flavio Gatti, AVP head of SHOP digital product & commercial developments.
“Global Blue’s lounge network offers unprecedented added-value for both our Globe Shoppers and merchant partners. Globe Shoppers are able to enjoy a first-class service and seamless Tax Free Shopping experience, while affiliated merchants benefit from offering a unique service to their VIP customers and an opportunity to connect with high value international customers while travelling and shopping tax free.”
The London luxury lounge will open on Albemarle Street in Mayfair during the summer, while the Parisian lounge will open in June on rue Cambon, only 500 meters from the luxury stores of Place Vendôme. In Munich, Global Blue launched the site in April on Maximilianstraße.
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