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E-commerce: Australian etailer MySale buys Cocosa

Published
today May 30, 2014
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In preparation for its launch in the UK, the Australian online retailer MySale has purchased the British flash sales site Cocosa.

MySale.com - MySale


Mohamed Al Fayed, the former owner of the London department store Harrods, acquired Cocsa in 2011, but announced his withdrawal from the business last October. MySale, 25% of which is held by the owner of Arcadia Group (Topshop) Philip Green, will obtain a database of 800,000 UK consumers through the purchase.

Cocosa offers sixty or so flash sales per day, with fashion, beauty and home products offered at a knockdown prices. As for MySale, the online retailer is now considering the possibility of a listing on the London Stock Exchange, according to the Financial Times.

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