×
1 845
Fashion Jobs
TK MAXX
Loss Prevention Officer - tk Maxx Bristol
Permanent · Bristol
LONDON CONTOUR EXPERTS
Marketing Executive/Junior Manager
Permanent · LONDON
ESTÉE LAUDER
Tom Ford - Business Manager - Flannels - Fosse Park, Leicester - 37.5 Hours - Full-Time - Permanent
Permanent · Leicester
VF INTERNATIONAL
International Account Coordinator - Ftc 12 Month
Permanent · NOTTINGHAM
TIMBERLAND
Credit Controller - German Speaking - Timberland
Permanent · CALVERTON
THE NORTH FACE
Credit Controller - Italian Speaking - The North Face
Permanent · CALVERTON
THE NORTH FACE
Credit Controller - French Speaking - The North Face
Permanent · CALVERTON
PINKO
Supervisor
Permanent · MANCHESTER
RALPH LAUREN
Operations Manager
Permanent · Cheshire
ESTÉE LAUDER
Clinique - Consultant - Lisburn, Boots - Sprucefield - 30 Hours - Full Time, Permanent
Permanent · Lisburn
ESTÉE LAUDER
Clinique - Consultant - Edinburgh, John Lewis - 37 Hours - Full-Time, Permanent
Permanent · Edinburgh
ESTÉE LAUDER
Clinique - Consultant - Lisburn, Boots - Sprucefield - 30 Hours - Full Time, Permanent
Permanent · Lisburn
ESTÉE LAUDER
Clinique - Consultant - Lisburn, Boots - 30 Hours - Full Time, Permanent
Permanent · Lisburn
ESTÉE LAUDER
Clinique - Consultant - Lisburn, Boots - 30 Hours - Full Time, Permanent
Permanent · Lisburn
ESTÉE LAUDER
Clinique - Consultant - Lisburn, Boots - 30 Hours - Full Time, Permanent
Permanent · Lisburn
ESTÉE LAUDER
Clinique - Consultant - House of Fraser, Maidstone - 15 Hours - Part Time, Permanent
Permanent · Maidstone
ESTÉE LAUDER
Clinique - Consultant - Boots, Princes Street, Edinburgh - 14 Hours - Part Time - Permanent
Permanent · Edinburgh
ESTÉE LAUDER
Clinique - Consultant - Lisburn, Boots - 30 Hours - Full Time, Permanent
Permanent · Lisburn
HUGO BOSS
Wholesale - Senior Sales Executive - Hugo Womenswear
Permanent · London
ESTÉE LAUDER
Clinique - Consultant - John Lewis, Edinburgh - 16 Hours - Part Time, Permanent
Permanent · Edinburgh
SHISEIDO
Marketing Director - Shiseido, Clé de Peau Beauté, Drunk Elephant
Permanent · London
REISS
Buying Admin Assistant
Permanent · LONDON
Advertisements
Translated by
Nicola Mira
Published
Mar 21, 2018
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Desigual teams up with Christian Lacroix for online-only capsule collection

Translated by
Nicola Mira
Published
Mar 21, 2018

Catalan fashion group Desigual is increasingly committed to e-tail as one of its main growth vectors, as the group is undergoing a full transformation and revising its expansion strategy. To do so, Desigual has joined forces with French designer Christian Lacroix to create 'Excepcionnel', an exclusive online collection featuring 100 units for each item, only available on the Desigual website for four days per month.


Bright colours and extravagant shapes in the Lacroix for Desigual March collection - Desigual


While some people expressed their surprise at Lacroix's association with Desigual, given his 'couture' past, the French designer was very clear: "No! We share the same taste," he said, insisting on the cultural milieu he shares with the label founded by Swiss businessman Thomas Meyer. "I haven't created new silhouettes nor introduced any new fabric, I only worked on the blend of periods and regions of the world," said Lacroix in a Desigual video.

The relationship between the two dates back to 2012, when they first put their creative talents together to develop a series of special collections which were a remarkable commercial success. "I've had my eye on Desigual for years, ever since I first spotted its coats on the streets of Paris. At the time, they looked to me like vintage models from some of my collections," said Lacroix.

The collection, which premièred last February with a series of polos, jackets and ponchos, will drop another instalment from 22nd March, with cocktail dresses as the main feature. It will then spotlight full-length dresses in April, while in June it will introduce a selection of beachwear, t-shirts and short dresses. "You have to give people not what they are waiting for, but what no one yet knows they'll actually like. This is Desigual," concluded Lacroix.


French designer Christian Lacroix - Desigual


In the 2017 financial year, the third of Desigual's restructuring plan with a 2020 horizon, the group’s net income was down 33.3%. However, web sales were up 14% and accounted for 12% of Desigual’s total revenue, which was €761 million. For this year, Desigual has announced the opening of its first store in Barcelona's Portal de l'Àngel pedestrian street, and plans to invest in fifty new openings, as well as in the renovation of another fifty stores.

Copyright © 2021 FashionNetwork.com All rights reserved.