Club Monaco to open London flagship

Fashion is getting increasingly transatlantic. And with European high street and midmarket brands crossing the ocean to meet excited fashionista fans, it's only right that there's some traffic in the other direction.

According to reports in WWD, Club Monaco will be planting another foot in the UK, with a new flagship location at 32-33 Sloane Square, the former home of tailors Gieves & Hawkes. The 4,000 square foot space will be shared over two floors.

The brand opened its first store in London's Westbourne Grove last September, offering its range of pared-back affordable luxe men's and womenswear in lots of simple monochrome colors.

And Club Monaco's not the only US brand getting in on the action. After J. Crew's successful Regent Street opening in London last year, the brand is reportedly looking at new locations in Paris.