Christian Siriano opens The Curated NYC concept shop
Inclusive designer Christian Siriano has opened a concept shop in NY where he will hand select pieces for customers, offering a unique clothing and accessories experience in a space designed to be Instagram-worthy.
Unlike a traditional boutique with an assortment that would be planned by a buyer, The Curated NYC will feature pieces individually selected by Siriano. In addition to Siriano's own brand, other labels featured include plus-size brand Universal Standard, menswear from David Hart, hats from Betto Garcia, and jewelry from Stephanie Kantis and Irene Lummertz.
In line with Siriano's goal of inclusivity, price points will vary greatly from accessible lower-cost pieces to luxury.
The location of the store itself is a 1920s Upper East Side building that once housed Cary Grant's office, several blocks off Central Park. The eight-storey townhouse will also open a vegetarian cafe by Alicia Silverstone this summer and a rooftop garden.
Speaking of the space in an official statement, Siriano explained, "We want all customers from all over the world... to feel comfortable shopping within a new beautiful curated store that showcases some of the best designers in the world."
Decor and furniture in the concept are designed by Kelly Wearstler and Todd Merrill.
The Curated NYC is located at 5 W. 54th St. between Fifth and Sixth Aves.
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