Carven at the dawn of a new beginning
The first Carven flagship store is set to open its doors to the public next month in Tokyo. The boutique will house the brand’s men’s and women’s collection in a 300m² space. Blue Bell, Carven’s Asian partner for the previous few seasons, is looking to open even more stores in the coming months. In France – the brand’s first market ahead of USA and Japan – Carven’s first menswear store will open in the second quarter of 2013 in the Marais district of Paris. CEO Henri Sebaoun is also looking for a location in New York. Together, these store openings are a step towards giving the brand back its independence after the arrival of multiple investors in 2009.
Carven has big ambitions for the coming year, but if the past two are anything to go by, they have reason to. Revenue reached 22.7 million euros for its 2012 financial year, ended August 31, equaling a 50% increase from the previous year.
According to Henri Sebaoun’s estimations, the company is looking to report a 30% growth in revenue for the current year.
Until a recent company reorganization led by CEO Henri Sebaoun, the company did business via a multitude of licensing partnerships across the world. The company’s has just inaugurated its new head quarter in Saint-Germain-des-Près at 1300m² location not far from its two Carven stores. The press showroom will now be managed internally after a fruitful collaboration with Catherine Miran press office over the past few years.
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