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Published
Mar 30, 2016
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Bonmarché taps George at Asda's Connolly for CEO role

Published
Mar 30, 2016

Bonmarché, the British women's value retailer, has tapped Helen Connolly, Senior Buying Director for George at Asda, to be its new CEO.

Connolly will take up the role later this year. Her previous jobs include Category Director for Buying and Design, and Buying Manager of Womenswear at George at Asda, Head of Sourcing for Womenswear and Girlswear from China, Thailand, India and Sri Lanka at Next plc, and Head of Buying at Dorothy Perkins.


Helen Connolly - Asda


At Bonmarché, she replaces Beth Butterwick, who is leaving the company to join Karen Millen as CEO.

John Coleman, Chairman of Bonmarché Holdings plc said: “We are delighted to be appointing someone of Helen’s calibre and experience to Bonmarché. With a strong track record in delivering exceptional results, Helen is an ambitious, talented and passionate individual who will make an outstanding leader for the business."

The company said a further announcement will be made at the relevant time.

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