×
3 766
Fashion Jobs
JOHN LEWIS
Loss Prevention Partner
Permanent · HORSHAM
JOHN LEWIS
Loss Prevention Partner
Permanent · HIGH WYCOMBE
FRASERS GROUP
Warehouse Shift Manager - Day Shift
Permanent · SHEFFIELD
EVERLAST GYMS
General Assistant - Everlast Fitness
Permanent · MACCLESFIELD
FRASERS GROUP
CRM Assistant
Permanent · SHIREBROOK
EVERLAST GYMS
General Manager - Everlast Fitness
Permanent · SOUTHPORT
BOOHOO GROUP
us Compliance Analyst
Permanent · MANCHESTER
HARRODS
Manager - Online Administration And Returns
Permanent · THATCHAM
FARFETCH
Senior Legal Counsel - Commercial
Permanent · LONDON
FRASERS GROUP
Delivery Manager
Permanent · BASINGSTOKE
CROCS
Key Account Manager - Mainstream, Departmental & Value Channel UK
Permanent · LONDON
FRASERS GROUP
Information Security Governance Analyst
Permanent · SHIREBROOK
L'OREAL GROUP
l'Oreal Luxe Multibrand Retail Account Manager
Permanent · London
COTY
National Account Manager
Permanent · London
TK MAXX
Loss Prevention Officer-tk Maxx High Street Kensington-Full Time
Permanent · London
HARRODS
Uniformed Security Officer - Thatcham Distribution Centre
Permanent · THATCHAM
JOHN LEWIS
Section Manager Stock And Inventory – Nights
Permanent · BLETCHLEY
SELFRIDGES
HR Administrator (Part-Time)
Permanent · ENDERBY
SELFRIDGES
Digital Personal Shopping Content Manager
Permanent · LONDON
EVERLAST GYMS
General Assistant - Everlast Fitness
Permanent · POOLE
EVERLAST GYMS
General Assistant - Everlast Gyms
Permanent ·
ZARA
Zara High Wycombe - General Manager
Permanent · HIGH WYCOMBE
Published
Dec 20, 2015
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Adidas introduces new NMD sneaker model

Published
Dec 20, 2015

It looks like a challenge. Proving that Adidas is a creative dynamo in the sneaker world. While the new editions of the Stan Smith and the Superstar were the commercial successes of the last few seasons, the three stripes' brand is regularly introducing fresh blood.

The Adidas Consortium NMD - Adidas


The strategy was initially evident with the launch of the ZX Flux, then with the Tubular's arrival last year.
For the end of 2015, Adidas is introducing a new sneaker, and has recently unveiled the NMD: a shoe inspired by running models, with an urban vibe. The NMD combines Boost technology for the sole with Primeknit for the upper.

To ensure continuity with its identity, the brand delved into its archives, notably borrowing key features from models like the Micro pacer, Rising Star and Boston Super.
"NMD is an entirely new concept, and not a revisitation of archive material or a revamping of iconic designs, the brand underlined in its press release. As all of the Adidas Originals designs do, the NMD refers back to the brand history's high points. But in the NMD these details have been entirely redefined, creating a wholly new style."


The Consortium version is dedicated to the brand's network of more directional independent retailers, priced at €180. In France, the model was presented at Starcow in Paris, and is available also at Colette and No.42. Shinzo too is featuring NMD in its Shinzo Lab. Internationally, it is available at Juice, in the Ukraine, and also at Sneakersnstuff, Footpatrol, Dover Street Market, United Arrows, Kith and Undefeated.

The NMD is also available at Adidas Originals stores, on the brand's website and at selected retailers, priced at €170.

 
 

Copyright © 2023 FashionNetwork.com All rights reserved.