×
1 118
Fashion Jobs
HOMEGOODS
Loss Prevention Detective
Permanent · Countryside
TK MAXX
10933-Loss Prevention Officer Sth Ruislip
Permanent · Ruislip
TK MAXX
10933-Loss Prevention Officer Haringey
Permanent · London
ESTÉE LAUDER
Aveda Haircare Category & Marketing Planning Manager
Permanent · London
ESTÉE LAUDER
Mac - Area Sales And Education Manager - London - Maternity Cover
Permanent · London
RALPH LAUREN
Operations Manager - Gretna
Permanent · Gretna
LUXURY RECRUIT
Head of Digital - Luxury
Permanent · LONDON
LUXURY RECRUIT
Brand Director - Luxury
Permanent · LONDON
LEVI'S
Mobile App Trading & Operations Manager
Permanent · London
BLACK PR
Sales Account Manager
Permanent · LONDON BOROUGH OF HACKNEY
ESTÉE LAUDER
Clinique - Consultant - Boots, Inverness - 18 Hours - Part Time, Permanent
Permanent · Inverness
RELY RECRUITMENT
Head of Finance / Finance Manager
Permanent · LONDON
LEVI'S
Performance Marketing Manager
Permanent · London
ESTÉE LAUDER
la Mer - Business Manager - Bentalls, Kingston - 22.5 Hours / 4 Days - Part Time, Permanent
Permanent · Kingston upon Thames
SHISEIDO
Ecommerce Manager - Nars, Shiseido & Drunk Elephant
Permanent · London
VANS
Account Coordinator - Dutch Speaking - Vans
Permanent · NOTTINGHAM
ESTÉE LAUDER
The Estée Lauder Companies - CRM And Loyalty Manager
Permanent · London
ESTÉE LAUDER
Clinique - Consultant - John Lewis, Bluewater - 25.5 Hours - Part Time, Permanent
Permanent · Dartford
ESTÉE LAUDER
Clinique - Consultant - Boots - Metro, Gateshead - 21 Hours - Part Time, Permanent
Permanent · Gateshead
ESTÉE LAUDER
Director, Global Social Marketing
Permanent · London
ESTÉE LAUDER
Tom Ford - Business Manager - John Lewis, Milton Keynes - 37.5 Hours, Days - Full Time, Permanent
Permanent · Milton Keynes
SHISEIDO
Nars Account Manager, Fenwick Bond Street (37.5 Hours)
Permanent · London
Translated by
Nicola Mira
Published
Nov 11, 2021
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Zara drops new perfume collection

Translated by
Nicola Mira
Published
Nov 11, 2021

The new fragrance collection by Zara is inspired by eight of the world’s major cities. The collection has been developed in collaboration with a long-standing partner of Zara, British perfumery brand Jo Malone - notably with the latter’s own brand Jo Loves - enabling the Inditex group’s leading label to enhance and extend its range of perfumes and cosmetics.


Zara


Zara's new fragrance line is called Vibrant Cities Collection. It encourages customers to “reconnect with a pioneering travelling spirit,” transporting them into eight olfactory environments inspired by eight different cities. Fashionably London and Elegantly Tokyo feature floral accents, while Stunningly Venice is scented with fruity notes of raspberry and redcurrant. Boldly Seoul instead combines violet leaves with musk.

Woody notes are prominent in Energetically New York, mixed with aquatic accents, and in Magnificently Dubai. Creatively Shanghai is more citrusy, with notes of mandarin and orange, as is Gracefully Madrid, which mixes citrus notes with the scents of basil and mint. The fragrances are commercialised in a range of sizes: 75 ml (€19.95), 40 ml (€15.95) and 10 ml (€5.95).
They are available at Zara stores and on the label’s e-shop from November 11, and their lines also include perfumed body and hand creams and gels.

Zara, the Inditex group’s leading label in terms of revenue, has featured perfumes in its catalogue for over 20 years. But it was only recently that Zara decided to step up in terms of quality and offer more polished products, relying on the know-how of a renowned fragrance brand like Jo Malone. At the end of 2019, Zara presented a new collection of eight fragrances called Zara Emotions. Since then, it has gradually added to its range of scents in collaboration with Jo Malone, dropping a joint collection of four perfumes in spring 2021.



Zara


To further enhance its beauty products range, in May Zara introduced Zara Beauty, a complete line of cosmetics products developed with well-known make-up artist Diane Kendal. The line now has its own dedicated sections inside some of Zara’s physical stores.

In H1 2021, Zara generated a revenue of €8.488 billion, while the Inditex group as a whole reported a revenue of €11.936 billion. As of July 31, Zara operated 1,979 stores worldwide, 154 fewer than last year.

Copyright © 2022 FashionNetwork.com All rights reserved.