to launch new digital payments option

Online watch and jewellery store will offer customers a new flexible payments option developed by ThinkSmart, its parent owner Aurum Group announced on Thursday.

Photo: Watch Shop

ThinkSmart’s ClearPay solution will allow customers to spread the cost of their purchases up to the value of £450 over three equal, interest-free monthly payments. The payments method can be controlled using the ClearPay mobile app.

"We are delighted to announce Aurum Group as the latest high quality partner to launch ClearPay's market leading digital solution. Aurum joins a growing list of quality consumer brands currently experiencing the first to market benefits offered by ClearPay,” said Ned Montarello, ThinkSmart executive chairman. is Aurum Group’s affordable multi-brand watch and jewellery e-tailer, stocking fashion, classic and premium brands. It is joined by Watches of Switzerland, Mapping & Webb and Goldsmiths in Aurum Group’s portfolio.

Its top 10 men’s watch brands include Armani Exchange, Casio, Daniel Wellington, Fossil, Hugo Boss, Michael Kors and Seiko.

According to Aurum Group, is the UK’s most popular watch site.

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