VIA Outlets invests €17.5m in Sevilla Fashion Outlet extension
Fast-growing VIA Outlets is investing €17.5 million in the Sevilla Fashion Outlet in Spain and will add an extra 2,680 sq m to the mall, creating space for 17 major brands to be added to the existing roster of more than 70 stores.
It means the premium outlet malls operator has invested a total of €30 million in the centre since acquiring it in 2016.
The new investment also reflects the reopening of retail markets as the pandemic eases and the return of events -- the extension will include the creation of an “experiential multipurpose space designed to host meetings, events and cultural happenings”.
But the company said it will also “serve to give the entire commercial area a more sophisticated appearance – highlighting the beauty of the local Andalusian architecture and making reference to some of the most iconic elements and characteristic materials from the city of Seville”.
The extension has been designed by architects L35, which previously worked on the remodelling of VIA Outlets’ Freeport Lisboa Fashion Outlet.
As well as the visual impact, Sevilla Fashion Outlet will also become “one of the most eco-efficient shopping hubs in Europe”. Construction will be untaken in accordance with the Excellent rating in BREEAM’s New Construction certification – the highest score ever for a retail scheme in Spain. Beyond the construction, the new extension will integrate “cutting-edge solutions” for energy efficiency, emission reduction and the use of renewable energies.
VIA CEO Otto Ambagtsheer said that “remodelling is a cornerstone in VIA Outlets’ strategy. Spain has always been an important market for [us] and it will continue to be so as tourism re-bounces after the pandemic.”
And David Kervyn de Lettenhove, Business Director for Spain, added: “With this extension, we will strengthen the position of Sevilla Fashion Outlet in southern Spain, which will contribute to the city’s positioning as a cosmopolitan and shopping-led tourism destination with a sustainable approach”.
The investment comes as VIA is also pumping more money into its wider Iberian properties. It has started the redevelopment and remodelling of the Vila do Conde retail park project in Porto, Portugal, adjacent to its Vila do Conde Porto Fashion Outlet.
The 14,000 sq m retail park, which is the first and only full-price retail asset in the firm’s portfolio. The €4 million investment will serve to completely remodel and upgrade the retail park. Following the works’ completion in November, a new set of seven tenants will join the line-up there.
Ambagtsheer added that the business sees “strong potential in Vila do Conde and recognise it as an area of growing importance. This project will not only reinforce the relevance of the city as a shopping destination, but contribute to strengthening VIA Outlets’ offer in the Portuguese region as a whole”.
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