Tommy Hilfiger opens new store in Vienna

By

Isabel LEONHARDT

Translated by
Cassidy STEPHENS

Published
Feb 28, 2023

Tommy Hilfiger opened another store in Vienna mid-February. The new space extends over two floors and is located at Graben 12, in one of the city's most central shopping streets.

In addition to its Westfield Donau Zentrum location, the new Tommy Hilfiger store officially opened on February 16 in the historic Palais Bartolotti-Partenfeld. This is the second time that Tommy Hilfiger will be operating two stores in the Austrian capital. The company previously had a store at Kohlmarkt 12, which closed its doors last year.

Spread over 274 square metres on two floors, the American brand offers women's and men's clothing as well as accessories and shoes and currently carries the Spring 2023 Classics Reborn collection.

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Tommy Hilfiger announced the new opening in advance with projections on buildings in the central streets of Vienna. While a Tommy coffee cart with free hot drinks, other refreshments and live DJ performances were put in place to attract shoppers to the shop on the opening day.