×
1 866
Fashion Jobs
ESTÉE LAUDER
Clinique - Consultant - Boots, Trafford - 15 Hours - Part Time, Permanent
Permanent · Manchester
FOOT LOCKER
Community Marketing Manager
Permanent · London
VF INTERNATIONAL
UK Retail - IT Senior Service Delivery Analyst
Permanent · NOTTINGHAM
VF INTERNATIONAL
dc Team Leader
Permanent · COALVILLE
EUDON CHOI
Production Manager
Permanent · LONDON
TK MAXX
Loss Prevention Officer - tk Maxx Bristol
Permanent · Bristol
LONDON CONTOUR EXPERTS
Marketing Executive/Junior Manager
Permanent · LONDON
ESTÉE LAUDER
Tom Ford - Business Manager - Flannels - Fosse Park, Leicester - 37.5 Hours - Full-Time - Permanent
Permanent · Leicester
VF INTERNATIONAL
International Account Coordinator - Ftc 12 Month
Permanent · NOTTINGHAM
TIMBERLAND
Credit Controller - German Speaking - Timberland
Permanent · CALVERTON
THE NORTH FACE
Credit Controller - Italian Speaking - The North Face
Permanent · CALVERTON
THE NORTH FACE
Credit Controller - French Speaking - The North Face
Permanent · CALVERTON
PINKO
Supervisor
Permanent · MANCHESTER
RALPH LAUREN
Operations Manager
Permanent · Cheshire
ESTÉE LAUDER
Clinique - Consultant - Lisburn, Boots - Sprucefield - 30 Hours - Full Time, Permanent
Permanent · Lisburn
ESTÉE LAUDER
Clinique - Consultant - Edinburgh, John Lewis - 37 Hours - Full-Time, Permanent
Permanent · Edinburgh
ESTÉE LAUDER
Clinique - Consultant - Lisburn, Boots - Sprucefield - 30 Hours - Full Time, Permanent
Permanent · Lisburn
ESTÉE LAUDER
Clinique - Consultant - Lisburn, Boots - 30 Hours - Full Time, Permanent
Permanent · Lisburn
ESTÉE LAUDER
Clinique - Consultant - Lisburn, Boots - 30 Hours - Full Time, Permanent
Permanent · Lisburn
ESTÉE LAUDER
Clinique - Consultant - Lisburn, Boots - 30 Hours - Full Time, Permanent
Permanent · Lisburn
ESTÉE LAUDER
Clinique - Consultant - House of Fraser, Maidstone - 15 Hours - Part Time, Permanent
Permanent · Maidstone
ESTÉE LAUDER
Clinique - Consultant - Boots, Princes Street, Edinburgh - 14 Hours - Part Time - Permanent
Permanent · Edinburgh
Published
Oct 8, 2021
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Swirl video shopping platform raises new cash

Published
Oct 8, 2021

Live video shopping software as a service (SaaS) platform Swirl has raised $250,000 in a pre-seed funding round.


New Swirl client Finnish fashion brand Ivana Helsinki


Led by global strategic investors and angels based in the US, Singapore, Middle-East and Europe, the funding will support UK-based Swirl’s bid “to make e-commerce more engaging and human by bringing the in-store shopping experience online”.

It’s a reflection of the rapid acceleration being seen in video shopping tech of late as more retailers switch on to the channel after seeing its effectiveness during the pandemic.

The company said quarterly revenues have increased 300% this year and it will soon begin to raise an institutional round for ramping up its growth to expand to multiple categories beyond e-commerce. It also aims to officially enter the US and European markets by early 2022, with a goal “to become one of the top five businesses in the experiential technology sector”. 

The fundraise will be used to support the company's growth “to optimise its multi-cloud video commerce technology platform” that enables retailers to use in-store associates to provide an immersive video shopping experience for a global audience. 

Kaizad Hansotia, founder and CEO of Swirl, said: “Wherever the end consumer is involved, live commerce will play a major role in enabling sales by bridging the online-offline divide”.

She added that her company “aims to empower brands globally with experiential technology to engage more customers, shorten their purchase journey and accelerate online sales… helping both D2C brands and Retail enterprises to directly engage, convert and retain more customers using real-time virtual shopping”.

Swirl’s current client brands including Unlimited Fashion by Arvind, Finnish fashion brand Ivana Helsinki and jewellers Giva and Zariin.

Copyright © 2021 FashionNetwork.com All rights reserved.