×
2 502
Fashion Jobs
AESOP
Retail Consultants | Full-Time | Aesop Central London Locations
Permanent · London
HARRODS
Buyers Clerk Ftc
Permanent · LONDON
HARRODS
Buyer's Clerk - Furniture
Permanent · LONDON
HARRODS
Buyer's Clerk
Permanent · LONDON
ESTEE LAUDER
Clinique - Consultant - Marks & Spencer, Milton Keynes - 11 Hours / Week - Part Time, Permanent
Permanent · Milton Keynes
ESTEE LAUDER
Clinique - Consultant - Boots Canary Wharf Jubilee, London - 7.5 Hours, 1 Day - Part Time, Permanent
Permanent · London
ESTEE LAUDER
Clinique - Consultant - Selfridges, London - 37.5 Hours, 5 Days - Full Time, Permanent
Permanent · London
ESTEE LAUDER
Clinique - Consultant - Marks & Spencer, Leeds - 8 Hours - Part Time, Permanent
Permanent · Leeds
ESTEE LAUDER
Mac - Area Sales And Education Manager - Central London - Maternity Cover
Permanent · London
FOUR SEASONS RECRUITMENT
Wholesale Sales Manager
Permanent · LONDON
BOOHOO GROUP
Stock Team Manager - Twilight
Permanent · CRICK
REISS
Business Applications – Support Analyst
Permanent · LONDON
VF INTERNATIONAL
dc Inventory Team Leader
Permanent · COALVILLE
VF INTERNATIONAL
dc Training Specialist
Permanent · COALVILLE
VF INTERNATIONAL
Warehouse Area Manager
Permanent · COALVILLE
VF INTERNATIONAL
dc Team Leader
Permanent · COALVILLE
HEAD OFFICE
Category Strategy Manager
Permanent · BRACKNELL
ESTEE LAUDER
Clinique - Consultant - Boots, Bluewater - 22.5 Hours, 3 Days - Part Time, Permanent
Permanent · Dartford
ESTEE LAUDER
Clinique - Consultant - Boots, Bluewater - 15 Hours, 2 Days - Part Time, Permanent
Permanent · Dartford
JOHN LEWIS
Loss Prevention Partner
Permanent · CHELMSFORD
BOOHOO GROUP
Senior Commercial Finance Analyst
Permanent · MANCHESTER
BOOHOOMAN
Senior Marketing Manager
Permanent · MANCHESTER
Ads
Published
Jun 7, 2021
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Swim dress searches surge in warm weather

Published
Jun 7, 2021

After the chilliest spring for quite a few years, the onset of warm weather and the easing of lockdown restrictions have led to interest in holidays surging. And plus-size specialist Yours Clothing said that swim dresses appear to be high on consumers’ shopping lists with searches for them having gone through the roof.


Yours Clothing



The company used Google search volumes and internal data to conclude that searches for swim dresses were up a massive 400% over the bank holiday weekend, and it sees such items as a key summer trend.

Holidays abroad are still in question for UK consumers because of the rapidly-changing situation around countries that can or can’t be visited with having to quarantine when they return home. But summer-like weather in Britain raises the prospect of more sun-soaked staycations and day trips to the beach.

It’s particularly interesting that the swim dress search explosion came despite searches for one-piece swimsuits being up only 18%, bikini searches rising an even smaller 3% and overall swimwear searches actually falling 15%.

The company said this suggests the swim dress seems “highly likely [to] be the 2021 summer fashion staple to wear sunbathing in the garden, to the beach and around the pool as the weather heats up”.

In some ways it’s an easy ‘compromise’ piece that offers a touch more coverage should the British weather offer up one of its trademark disappointments.

Copyright © 2022 FashionNetwork.com All rights reserved.