×
1 340
Fashion Jobs
ESTÉE LAUDER
Operations Support Manager
Permanent · Petersfield
ESTÉE LAUDER
jo Malone London - Omnichannel Operations Manager
Permanent · London
ESTÉE LAUDER
Multi-Brand - Business Manager, 37.5 Hours - Oxford - John Lewis
Permanent · Oxford
V. F. CORPORATION
Key Account Manager
Permanent · LONDON
ESTÉE LAUDER
Clinique - Consultant - Boots Bath - 28 Hours - Permanent
Permanent · Bath
CONVERSE
Strategic Account Executive
Permanent · London
ESTÉE LAUDER
Clinique - Consultant - Boots Covent Garden, London - 20 Hours - Permanent
Permanent · London
SHISEIDO
National Account Manager
Permanent · London
TIMBERLAND
Credit Controller - French Speaking - Timberland
Permanent · CALVERTON
ESTÉE LAUDER
Clinique - Consultant - Boots Donegall, Belfast - 15 Hours - Permanent
Permanent · Belfast
ESTÉE LAUDER
Clinique - Consultant - Boots Sedley Place, London - 10 Hours - Permanent
Permanent · London
ESTÉE LAUDER
Clinique - Consultant - John Lewis Stratford, London - 10 Hours - Permanent
Permanent · London
ESTÉE LAUDER
Clinique - Consultant - Boots Durham - 6 Hours - Permanent
Permanent · Durham
ESTÉE LAUDER
Clinique - Consultant - Boots Londonderry - 11 Hours - Permanent
Permanent · Londonderry
ESTÉE LAUDER
Clinique - Consultant - Boots Kensington, London - 22.5 Hours - Permanent
Permanent · London
ESTÉE LAUDER
Clinique - Consultant - Boots Donegall, Belfast - 10 Hours - Permanent
Permanent · Belfast
BRAND STABLE LTD
Wholesale Sales Executive
Permanent · LONDON
LAIDBACK LONDON
Digital Marketing Manager
Permanent · HARROW
MARSHALLS
70118-lp Detective
Permanent · Banning
ESTÉE LAUDER
Clinique - Consultant - Boots, Watford - 22.5 Hours - Part Time, Permanent
Permanent · Watford
ESTÉE LAUDER
Tom Ford Beauty - Digital Marketing Executive
Permanent · London
ESTÉE LAUDER
Clinique - Consultant - John Lewis Edinburgh - 6 Hours - Permanent
Permanent · Edinburgh
Advertisements
Published
Jan 19, 2021
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Sweaty Betty's pre-pandemic results are strong

Published
Jan 19, 2021

Sweaty Betty has filed a strong set of results for its latest financial year, although given that this covers the period to December 2019, it’s frustrating that the filing include little detail around how it’s done since then due to the pandemic.


Sweaty Betty



The company sells through its own stores, through wholesale partners and via department store concessions, but it also has a webstore and has been investing in this for some time. 

This digital focus and the gym-to-street and performance clothing that it specialises in, suggest it could have done well in 2020 as consumers flocked online to buy comfort clothing and performance pieces for home workouts.

Sweaty Betty told us that it “continued to grow in 2020… driven by the company’s strong online presence, continued focus on providing world class products and exceptional customer service”.

And while its stores were closed for three months last year, it said its digital channels traded “strongly”. But it admitted that the current situation means a lot of uncertainty, although the company has plenty of cash available to continue its operations. 

Looking back at the pre-pandemic period that made up most of the results filing, it had a good year with revenue up 29% to £72.9 million. It also swung to a net profit of £1.95 million from a loss of £0.48 million in the previous year. Meanwhile, its EBITDA was £5.59 million, much better than the £1.24 million in 2018. 

The UK accounted for 81% of its turnover (down from 83% a year earlier) while the US made up 18% of the total, up from 16%. The other 1% of sales were made in the rest of the world.

The company said it was pleased with its strategic performance and noted the ongoing investment into its digital operations, including in marketing and the wholesale channel. The gross margin also rose to 48.6% from 46.5%.

Copyright © 2021 FashionNetwork.com All rights reserved.