×
516
Fashion Jobs
FOUR SEASONS RECRUITMENT
Ecommerce Manager
Permanent · LONDON
FOUR SEASONS RECRUITMENT
Sales Supervisor
Permanent · LONDON
TOO FACED
Too Faced Business Manager, Boots - Oxford
Permanent · OXFORD
TOO FACED
Too Faced Business Manager - Boots, Leeds Trinity
Permanent · LEEDS
FOUR SEASONS RECRUITMENT
Merchandising Manager
Permanent · LONDON
360 RESOURCING
Account Manager
Permanent · LONDON
BIMBA Y LOLA
Sales Assistant Brompton Road
Permanent · LONDON
BIMBA Y LOLA
Part Time Sales Assistant Brompton Road
Permanent · LONDON
BIMBA Y LOLA
Sales Assistant Richmond
Permanent · LONDON
HAYS RETAIL
Retail Operations Manager
Permanent · LONDON
NEXT RETAIL LTD
Home Design Consultant
Permanent · CAMBERLEY
NEXT RETAIL LTD
Warehouse Administrator
Permanent · DONCASTER
HAYS RECRUIMENT
E-Commerce Manager
Permanent · LONDON
HAYS RECRUIMENT
Eyewear Account Manager South London
Permanent · LONDON
NEXT RETAIL LTD
Home Design Consultant
Permanent · CARDIFF
NEXT RETAIL LTD
Sales Coordinator - Permanent
Permanent · LONDON
360 RESOURCING
Head Office Recruitment Consultant - Fashion Retail
Permanent · LONDON
360 RESOURCING
Temps Controller / Temps Recruitment Consultant - Fashion Retail
Permanent · LONDON
OUTSIDE THE BOX RECRUITMENT
Production Manager-Shoes & Slg-Luxury- London Salary up to £70k
Permanent · LONDON
DEPLOY LONDON
International Sales & Marketing Manager
Permanent · LONDON
FOUR SEASONS RECRUITMENT
Digital Marketing Manager
Permanent · LONDON
TOO FACED
Too Faced Business Manager - Boots Brentwood, UK
Permanent · BRENTWOOD

Stylist launches brands-focused content studio

Published
today Dec 4, 2019
Reading time
access_time 2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Stylist Group, the British media company, has promoted publishing director Georgina Holt to executive director of a new data-driven content service for its brand partners.


Stylist Group


Stylists Studios will use insights and a data-driven approach to help brands better understand the Stylist woman and the things that resonate with this audience.

The project will match sponsors with Stylist content and create bespoke content that “embodies the behaviours and aspirations of the Stylist woman," the publisher told Campaign Live.

"Stylist has always reflected the needs and passions of its readers, not just through its content but also through recent editorial initiatives,” said CEO Ella Dolphin. "Stylist Studios will enable brands to work with us even more closely to build insight-driven campaigns that create meaningful connections with the Stylist woman.”

Susan Riley, currently editor of the Stylist magazine, will join the the Studio team as commercial editorial director. A search has begun for her replacement at the magazine.

Giving an example of what kind of insights the Studio will provide, the media firm said it has found that nearly 50% of readers feel under pressure to present an ideal lifestyle on social media, and 75% would boycott a brand that doesn’t have a representation of ‘real women’. Taking this into account, it will work with brands to develop ways to better represent a diverse range of women within the magazine.

The Stylist Studios will go live early next year. 

In addition to the Stylist magazine, the group operates  Stylist Loves, a daily newsletter focused on style, culture and wellbeing.

Copyright © 2020 FashionNetwork.com All rights reserved.