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Published
Dec 8, 2017
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Sotheby’s taps former Dior chief to lead jewellery and watches divisions

Published
Dec 8, 2017

Auction house Sotheby’s has appointed Laurence Nicolas, who was previously CEO of Dior timepieces and fine jewellery, to the newly created role of executive VP and managing director of jewellery and watches.


Laurence Nicolas has previously held senior positions at Christian Dior Couture and Cartier


The appointment reflects a new focus on these categories, described by Sotheby’s as two of its fastest growing segments. Nicolas will oversee the various channels of the two businesses including auction, private, e-commerce and retail sales, as well as the company’s diamond venture.

"Our jewellery and watch businesses operate in markets much larger than the art market and this newly-created role has been designed to strengthen our cross-platform strategy and take advantage of the significant opportunity," said company CEO Tad Smith.

"Laurence's creativity, energy and experience will no doubt be inspirational for the talented teams she will lead, while also further enhancing our clients' experience and fostering Sotheby's growth in these two key areas."

Laurence Nicolas has a strong background in the jewellery sector, having spent the last 16 years at Christian Dior Couture as chief executive of Dior timepieces and fine jewellery. She also held key positions and luxury jeweller Cartier between 1990 and 2001, where she was involved in the international retail and marketing operations.

Founded in London in 1744 and based in New York, Sotheby’s is the go-to destination for art collectors. It sells unique fine jewellery pieces and watches from exclusive brands such as Cartier, Harry Winston, Rolex, Chopard and Bulgari.

Laurence Nicolas will join the business in February and report directly to CEO Tad Smith.

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