×
225
Fashion Jobs
LEVI'S
Key Account Manager
Permanent · London
TOMASZ DONOCIK
Digital Marketing And Sales Coordinator
Permanent · LONDON
PYOU
Wholesale Business Developer/Sales Manager
Permanent · LONDON
SHISEIDO
Demand Planner
Permanent · London
SHISEIDO
Commercial Finance Analyst
Permanent · London
SHISEIDO
Bareminerals Account Manager - bt2, Blanchardstown
Permanent · Chappaqua
SHISEIDO
Bareminerals Account Manager - Moores, Colearine
Permanent · Coleraine
SHISEIDO
Group Business Analyst
Permanent · London
SHISEIDO
Accounts Payable Manager
Permanent · LONDON
THE KOOPLES
Full Time Sales Assistant - London
Fixed-term · LONDON
RENÉ SCHEIBENBAUER
Studio Assistant Placement
Internship · LONDON
LEVI'S
Sales Stylist London o2 Arena 16 Hours
Permanent · London
HUGO BOSS
Assistant Store Manager - New Cathedral Street, Manchester
Permanent · Manchester
HUGO BOSS
Sales Associate - New Cathedral Street, Manchester
Permanent · Manchester
HUGO BOSS
Sales Associate - Southampton
Permanent · Southampton
HUGO BOSS
Sales Associate - Bristol Cribbs Causeway
Permanent · Bristol
HUGO BOSS
Brand Specialist - Birmingham Bullring
Permanent · Birmingham
HUGO BOSS
Assistant Store Manager - Bicester
Permanent · Oxford
HUGO BOSS
Assistant Store Manager - Bristol Cribbs Causeway
Permanent · Bristol
HUGO BOSS
Supervisor - Milton Keynes
Permanent · Milton Keynes
HUGO BOSS
Brand Specialist - New Cathedral Street, Manchester
Permanent · Manchester
CLERGERIE
Assistant Store Manager (Walton Street)
Permanent · LONDON
Published
Sep 25, 2018
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Smiley joins Anteprima for runway bag line

Published
Sep 25, 2018

The Smiley company’s latest brand link-up has made the most of the buzz around Milan Fashion Week with Anteprima unveiling a unique Smiley winky 3D Wirebag line at its spring/summer 2019 show.


The Smiley Company



The designer label and Smiley worked together to co-create the ball-shaped bag line, which Smiley said was conceived “with fashionistas in mind.” 

The bags are handcrafted with wire cores and produced using “pioneering techniques and design that have inspired Anteprima Creative Director Izumi Ogino’s passion for creativity and luxury.”

And the company has already got the bags into the hands of a number of influencers, including ubiquitous sisters Ami and Aya Suzuki.

“We believe above anything, fashion should make you smile and feel good. We are pleased to continue our tradition of partnering with luxury brands like Anteprima to innovate and bring fun, fashion-forward designs to consumers”, said Nicolas Loufrani, CEO of The Smiley Company.


Anteprima



It’s part of an ongoing strategy that has seen Smiley linking up with a raft of names from the mass-market to the higher-end but with partnerships that don’t saturate the market and with brand partners that also have a strong story to tell.

Recent partners include Lee Jeans, Ami Paris, Boy Meets Girl, Primark, Undiz, Moschino, Hyundai Department Store, Uniqlo and Anya Hindmarch.

Copyright © 2021 FashionNetwork.com All rights reserved.