×
480
Fashion Jobs
JOSEPH LTD
Full Time Menswear Supervisor (Mayfair)
Permanent · LONDON
MICHAEL KORS
Account Executive
Permanent · LONDON
OUTSIDE THE BOX RECRUITMENT
Flagship General Manager – Luxury Fashion – Regent st – £80k-£90k + Bonus
Permanent · LONDON
FOUR SEASONS RECRUITMENT
Online Customer Service Manager
Permanent · HUNGERFORD
TOO FACED
Business Manager - Boots, Brent Cross
Permanent · LONDON
FOUR SEASONS RECRUITMENT
Merchandising Manager
Permanent · LONDON
BIMBA Y LOLA
Part Time Sales Assistant Kings Road
Permanent · LONDON
BIMBA Y LOLA
Sales Assistant Richmond
Permanent · LONDON
BIMBA Y LOLA
Part Time Sales Assistant Notting Hill
Permanent · LONDON
FOUR SEASONS RECRUITMENT
Showroom Sales Representative
Permanent · LONDON
TOO FACED
Business Manager - John Lewis Brent Cross
Permanent · LONDON
OUTSIDE THE BOX RECRUITMENT
Ltrtw & Mtm Client Service Manager – Luxury Ladieswear – Knightsbridge – £30k-£40k + Comm
Permanent · LONDON
OUTSIDE THE BOX RECRUITMENT
Haute Couture Client Service Manager – Luxury Ladieswear – Mayfair– £40k-£60k + Comm
Permanent · LONDON
MAJE
Sales Supervisor, Full-Time - Harrods, London
Permanent · LONDON
BIMBA Y LOLA
Part Time Sales Assistant Canary Wharf
Permanent · LONDON
HEAD OFFICE
Brand Manager
Permanent · LONDON
BETTY BARCLAY GROUP GMBH & CO KG
Retail Operations Manager
Permanent · LONDON
RETAIL PERM
Beauty Salon Manager
Permanent · LONDON
TOO FACED
Business Manager - Liverpool - New Mersey Retail pk (Speke), UK
Permanent ·
TOO FACED
Business Manager - Lisburn Sprucefield sc, UK
Permanent ·
TOO FACED
Business Manager - Stockton on Tees Teeside, UK
Permanent ·
TOO FACED
Business Manager Tamworth Ventura RP, UK
Permanent ·
Advertisements

Smiley and Luke 1977 to launch collection next spring

Published
today Oct 23, 2019
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Menswear chain Luke 1977 is linking with Smiley for an SS20 capsule collection that will launch in May. The collab makes commercial sense with both brands having strong music industry links.


Smiley/Luke 1977



Smiley has long been a pop culture icon and has a big presence on the summer festival scene. Meanwhile Luke 1977 has maximised its connection to the music industry and has a a loyal fanbase within it, having been worn by The Kaiser Chiefs, Sigala, Bugzy Malone, Aitch and Stormzy.

The companies said that “a collaboration between Luke 1977 and Smiley therefore was the perfect fit, blending the UK music scene and rave culture with contemporary menswear.” Luke 1977 is an independently owned, “design led” brand that has 11 standalone stores.

Its new mini Smiley collection consists of a selection of T-shirts, bucket hats and towels retailing rom £35 to £40. It will be available in Luke 1977’s stores and on its webstore.

Michaela Fass, Senior Vice President of Fashion & Accessories at Smiley, said the pieces “combine Luke's modern ‘lad’ influences with Smiley’s music heritage of 50 years. There is a fun play on the two brands’ logos in tees, bucket hats and towels. Graphics are clean with some even a bit rogue, playing up Luke’s ethos of adding a fashion twist to everyday menswear items.”

“Music has been at the heart of the brand since its birth, throughout the company, from staff to inspired clothing collaborations,” Luke 1977 added.

Copyright © 2019 FashionNetwork.com All rights reserved.