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Translated by
Nicola Mira
Published
Sep 13, 2022
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Sergio Rossi launches capsule collection with US luxury brand Area

Translated by
Nicola Mira
Published
Sep 13, 2022

Sergio Rossi has joined forces with Area. The Italian footwear label and the US fashion and accessories design studio have created a special footwear capsule collection, inspired by the search for beauty in unexpected and stimulating places.


Sergio Rossi has dropped a capsule collection with US luxury brand Area


A preview of the collection was unveiled at Area’s show at New York Fashion Week, featuring four different sandal models, two flat and two high-heeled, with Area introducing subtle details to enhance Sergio Rossi's signature design, adding a fresh twist to the label's statement stilettos.
 
The full 20-model collection will be unveiled in February 2023 during Milan Fashion Week, and will be available for sale on Sergio Rossi and Area’s e-shops, as well as at select department stores.

“I strongly believe in this partnership that explores the multiple facets of femininity, finding beauty in all of its form and expressions,” said Riccardo Sciutto, group CEO at Sergio Rossi. “With this partnership, Sergio Rossi continues to build on a long line of collaborations, in this case with one of the most influential brands in the fashion industry. We have found the best partner to reshape the rules of femininity together.”
 
“This collaboration embodies a synergy of heritage and expertise, enhanced by modernity and innovation,” said Piotrek Pansczczyk, co-founder and creative director of Area.

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